Privacy Policy for DisplaySearch HDTV

1. Introduction

At DisplaySearch HDTV (“we,” “us,” “our”), accessible via https://displaysearchhdtv.com, we are committed to protecting the privacy and personal data of our users. We value the trust you place in us by sharing personal information and are committed to safeguarding that data in compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

We uphold a privacy-first approach, ensuring transparency in how we collect, use, and protect your personal information. This Privacy Policy explains the nature of the information we collect, the purposes for processing your data, your legal rights, and the safeguards in place to protect your personal data.

2. Scope of This Policy and Data Controller Role

This Privacy Policy applies to your use of the website located at displaysearchhdtv.com, including all services and functionalities offered thereon. DisplaySearch HDTV acts as the data controller with respect to the personal data collected via our platform, determining the purposes and means of data processing in accordance with applicable privacy laws.

3. Categories of Data We Process

We may collect and process the following categories of personal data:

a. Usage Data
Includes information about how you use our website, such as browser type, IP address, pages visited, date and time of access, and session duration. This data helps us optimize site performance and user experience.

b. Account Data
Includes personal details you provide when creating an account, such as your full name, billing and shipping address, email address, and phone number.

c. Profile Data
Includes preferences submitted within your account, purchase history, behavioral patterns, saved settings, and feedback submitted.

d. Communication Data
Includes records of interactions between you and DisplaySearch HDTV, such as emails, customer service messages, support inquiries, and technical assistance requests.

e. Technical Data
Includes device-specific information such as operating system, browser type and version, screen resolution, language settings, and system configurations that help facilitate a better user experience.

f. Transaction Data
Includes information related to purchases and orders you make through displaysearchhdtv.com, including payment details (processed via third-party payment processors), delivery information, and billing records.

g. Preference Data
Includes information related to your consent choices, such as opt-ins/opt-outs for marketing, email newsletter subscription status, and expressed interests in certain categories of content or products.

4. Legal Bases for Processing Personal Data

We process your personal data on the basis of:

– Contractual Necessity: To perform or enter into a contract with you, including order fulfillment and customer support;
– Legitimate Interests: To improve our services, maintain website security, prevent fraud, and analyze usage patterns;
– Consent: For specific activities such as sending direct marketing communications or deploying optional cookies, subject to your freely given, informed, and revocable consent;
– Legal Obligation: When processing is required to comply with applicable legal obligations or enforce our legal rights.

5. Your Rights

Subject to conditions and limitations under applicable law, you have the following rights regarding your personal data:

– Right of Access: To request confirmation as to whether we hold personal data about you, and to access that data;
– Right to Rectification: To request correction of inaccurate or incomplete personal data;
– Right to Erasure: To request deletion of your data where grounds exist under the GDPR or CCPA;
– Right to Restriction of Processing: To request limited processing of your data in specific circumstances;
– Right to Data Portability: To receive your personal data in a structured, commonly used machine-readable format;
– Right to Object: To object to processing based on legitimate interests or direct marketing;
– Right to Withdraw Consent: Where processing is based on consent, you may withdraw that consent at any time.

California residents may also request information regarding third-party disclosures and exercise their rights under the CCPA by contacting us.

To exercise any of these rights, you may contact us at [email protected].

6. Security Measures

We implement industry-standard technical and organizational measures to secure your personal data, including but not limited to:

– Secure Sockets Layer (SSL) encryption for data transmission;
– Role-based access controls to restrict access to data;
– Regular data backups and redundancy protocols;
– Internal data protection policies and staff training programs to ensure responsible handling of personal data.

7. International Data Transfers

Where personal data is transferred outside the European Economic Area (EEA) or jurisdictions with comparable privacy frameworks, we ensure that adequate safeguards are in place. These may include Standard Contractual Clauses approved by the European Commission or reliance on Privacy Shield successors and other lawful mechanisms.

8. Data Retention

We retain personal data only for as long as is legally required or necessary for the purposes for which it was collected. Retention periods are based on the following criteria:

– Usage Data: Retained for up to 12 months for analytics and diagnostic purposes;
– Account Data: Retained as long as your account remains active and for up to 6 years thereafter for record-keeping compliance;
– Communication Data: Stored for up to 3 years following the last contact;
– Transaction Data: Maintained for tax and accounting requirements for a minimum of 7 years;
– Preference Data: Retained until/preferences are updated or revoked.

When data is no longer required, it will be securely deleted or anonymized.

9. Cookie Policy

We use cookies and similar tracking technologies on displaysearchhdtv.com. Cookies serve the following purposes:

– Essential Cookies: Required for basic site functions and security;
– Functional Cookies: Enable enhanced features like saved preferences and login persistence;
– Analytical Cookies: Help us understand how users interact with the website;
– Performance Cookies: Improve website load times, responsiveness, and user navigation experience.

10. Cookie Management & GDPR/CCPA Compliance

Visitors to our website have full control over cookie preferences. Upon first visit, a cookie banner will prompt you to accept or reject non-essential cookies. You can manage cookie settings via your browser or access the cookie preference center embedded on our site.

We honor “Do Not Track” and Global Privacy Control (GPC) signals in accordance with CCPA and GDPR where technically feasible.

11. Children’s Privacy

Our website is not intended for or directed at children under the age of 13. We do not knowingly collect personal information from children. If we learn that we have inadvertently collected data from a child under 13 without parental consent, we will delete such information promptly. If you believe a child has submitted personal data to us, please contact us immediately at [email protected].

12. Policy Updates

We reserve the right to modify this Privacy Policy at any time in order to reflect changes in our practices or legal requirements. Changes to this policy will be communicated via displaysearchhdtv.com. Continued use of our website after such changes indicates acceptance of the updated Privacy Policy.

13. Contact Us

If you have questions, requests, or concerns regarding your personal information or this Privacy Policy, you may contact us at:

Email: [email protected]

We are committed to maintaining the highest standards of data protection and compliance and encourage you to reach out with any privacy-related issues or inquiries.